Preference Centers

/Preference Centers

4 Email Compliance Resolutions for 2018

Like many people, odds are you probably set a New Year’s resolution at the turn of 2018. But have you kept up with it? If not, then don't feel bad: only two-thirds of people maintain their New Year’s resolutions after two weeks. If you’re in that one-third of people who have decided [...]

By |2018-01-22T20:39:34+00:00January 15th, 2018|Preference Centers, Affiliate Marketing, Email Compliance|Comments Off on 4 Email Compliance Resolutions for 2018

Getting Ready for GDPR with Email Preference Centers

With just months to go before the EU’s General Data Protection Regulations go into effect, email marketers are working hard to get their accountability and compliance measures in order before GDPR Day, May 28, 2018. And it’s not just brands and publishers in the European Union. Whether you’re in Europe or Yonkers, [...]

By |2018-01-22T20:40:05+00:00December 12th, 2017|Preference Centers, Email Compliance|Comments Off on Getting Ready for GDPR with Email Preference Centers

Preference Center Strategy: 5 Ways to Give Email Subscribers a Choice

Email marketers know one of the best ways to keep subscribers happy is to let them choose what emails they receive. That’s why marketers implement preference centers. Sometimes giving your email audience that choice can be the difference between an engaged subscriber and an opt-out. When it comes to preference centers, email marketers [...]

By |2019-04-08T17:04:44+00:00November 8th, 2017|Preference Centers, Email Best Practices|Comments Off on Preference Center Strategy: 5 Ways to Give Email Subscribers a Choice

Stay In The Pink and Out of The SPAM Folder

There comes a time in all our marketing lives where we wonder, what have we done? This moment can manifest for a variety of reasons, but email campaigns should never be one. Emails are that standby guy in the rom-com, the old friend the girl can always count on to deliver. Email is our [...]

By |2019-04-10T14:45:43+00:00May 26th, 2016|Preference Centers, Opt-Out Management|Comments Off on Stay In The Pink and Out of The SPAM Folder

Let UnsubCentral Help you Build a Custom Preference Center

Did you know that UnsubCentral has a Professional Services team available for your advanced customization needs? This dedicated team works with customers to provide a variety of services, including are custom HTML for opt-out page branding and Preference Center style opt-out / opt-in pages. Both are designed as an extension to your existing site(s),so that [...]

By |2018-04-04T15:37:06+00:00August 15th, 2014|Preference Centers, UnsubCentral|Comments Off on Let UnsubCentral Help you Build a Custom Preference Center