Beyond Compliance

The UnsubCentral Blog

Blog2022-04-07T21:30:02+00:00

How UnsubCentral Seamlessly Integrates With Salesforce

We are thrilled to announce that UnsubCentral now offers a seamless integration with the CRM system Salesforce. This Salesforce Preference Center makes it easy for users to connect their Salesforce account with UnsubCentral, allowing [...]

February 1st, 2023|Categories: UnsubCentral, Email Compliance, Email Marketing, Opt-Out Management, Suppression Lists|Comments Off on How UnsubCentral Seamlessly Integrates With Salesforce

The Ultimate 2023 Email Compliance Guide

UnsubCentral prides itself on being the foundation of email compliance for our clients. We offer an effortless way to manage all their outbound marketing efforts so that they can remain compliant with consumer protection [...]

January 28th, 2023|Categories: Education, Email Co-Marketing, Affiliate Marketing|Comments Off on The Ultimate 2023 Email Compliance Guide

How UnsubCentral Seamlessly Integrates With Mailchimp

We are excited to announce that UnsubCentral can be seamlessly integrated with Mailchimp, the email marketing platform from Intuit. This integration makes it easy for users to connect their Mailchimp account with UnsubCentral, allowing [...]

January 11th, 2023|Categories: UnsubCentral, Email Compliance, Email Marketing, Opt-Out Management, Suppression Lists|Comments Off on How UnsubCentral Seamlessly Integrates With Mailchimp

How to Keep Your Affiliate Marketing Compliant

What is Affiliate Marketing Compliance? Affiliate marketing is a form of performance-based marketing in which a business rewards one or more affiliates for each customer brought about by the affiliate's marketing efforts. In other [...]

January 4th, 2023|Categories: Education, Email Co-Marketing, Affiliate Marketing|Comments Off on How to Keep Your Affiliate Marketing Compliant

Outlook and UnsubCentral Can Now Be Integrated

We are proud to announce that UnsubCentral can integrate with Microsoft Outlook. This Outlook email filter will make it a breeze for you to send emails while implementing your email suppression list data and [...]

November 15th, 2022|Categories: UnsubCentral, Opt-Out Management, Suppression Lists|Comments Off on Outlook and UnsubCentral Can Now Be Integrated

Learning From Sephora: How to Avoid a Data Privacy Lawsuit

Consumer privacy is more important than ever, with California taking the lead in protecting consumers’ rights. The CCPA ensures that consumers have the right to: Know about the personal information a business collects about [...]

September 8th, 2022|Categories: Email Best Practices, Email Marketing|Comments Off on Learning From Sephora: How to Avoid a Data Privacy Lawsuit

The Marketing Compliance Checklist for Beginners

Every successful marketing campaign needs creative content, strong initiatives to engage, and a well-executed brand strategy. But creating engaging content is only half the battle. Your promotional and commercial collateral also needs to meet [...]

May 16th, 2022|Categories: Email Best Practices, Email Marketing|Comments Off on The Marketing Compliance Checklist for Beginners

4 Areas Email Marketing Best Practices Overlook

Currently, there are more than 4 billion email users worldwide with the average individual looking through their emails approximately 15 times a day. So, what does this mean? It means that email marketing is [...]

April 13th, 2022|Categories: Email Best Practices, Email Compliance, Email Marketing, Opt-Out Management, Suppression Lists|Comments Off on 4 Areas Email Marketing Best Practices Overlook

The CAN-SPAM Act: How to Stay Compliant in 2022

Did You Know Bad Email Management Can Be Costly? In a digital age, many businesses are turning to email marketing as their preferred method of connecting with current and prospective customers. However, when it [...]

January 3rd, 2022|Categories: Email Compliance|Comments Off on The CAN-SPAM Act: How to Stay Compliant in 2022

Time’s Up For Third-Party Cookies

For a long time, third-party cookies were the go-to choice for brands who wanted to drive personalized and targeted advertising campaigns. With rules and regulations around user data privacy starting to change, third—party cookies [...]

December 21st, 2021|Categories: Email Marketing, List Growth, Opt-Out Management|Comments Off on Time’s Up For Third-Party Cookies
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