Beyond Compliance
Finally, suppression lists will come in handy when it comes down to optimizing your acquisition spend. Syncing email suppression lists between partners
Failing to meet these requirements can result in hefty fines. In fact, each email sent in violation of the CAN-SPAM Act can cost up to $42,530. Additional fines
Brand protection is on the minds of a lot of advertisers and marketers lately. From advertisements showing up alongside objectionable content to fears about influencers dragging their name through the
Like many people, odds are you probably set a New Year’s resolution at the turn of 2018. But have you kept up with it? If not, then don’t feel bad:
An email data fiasco might sound like something out of a horror movie, but with the right tools in place, you can make it to the end of the movie
It’s the season of giving, and savvy advertisers are taking that context to heart. By dedicating more time and analysis to their affiliate email marketing programs, many are improving conversions
Affiliate Email Marketing Terminology Oh, vocabulary, everybody’s favorite subject. We all know how frusturating it can be to attempt to communicate with a client, affiliate, partner or colleague – only
CJU Recap: Avoiding the Pitfalls of Attribution Like we mentioned on Friday, we’d love to share a few key takeaways from some of the sessions we attended at CJU. The
What is CAN SPAM and how does it affect me as an advertiser? The CAN-SPAM Act was instated in 2003 in an effort to set and enforce rules to protect
