Monthly Archives: February 2018

//February

3 Email Preference Center Examples that Hold on to Subscribers

Relevance. Marketers devote endless energies to delivering more relevant content to their audiences. From investing in shiny new technology to analyzing data until you go cross-eyed, you may be one of those marketers chasing personalization only to see dismal returns. Fortunately, delivering more relevant content in the inbox doesn’t have to be [...]

By |2019-04-08T17:01:33+00:00February 16th, 2018|Email Compliance|Comments Off on 3 Email Preference Center Examples that Hold on to Subscribers

Brand Protection for Affiliate Email Marketers

Brand protection is on the minds of a lot of advertisers and marketers lately. From advertisements showing up alongside objectionable content to fears about influencers dragging their name through the mud (or whatever messy challenge is making the rounds among YouTubers that week), brands want safety. But email is a pretty safe [...]

By |2018-02-15T20:11:47+00:00February 12th, 2018|Affiliate Marketing, Email Compliance|Comments Off on Brand Protection for Affiliate Email Marketers