Monthly Archives: November 2017

//November

Automate your list management with UnsubCentral’s Marketo API integration

Are you a Marketo user? Are you planning to become a Marketo user? Are you a non-Marketo user who enjoys keeping up with Marketo API integration news for some reason? Good news! UnsubCentral now integrates with Marketo, allowing all Marketoans to centralize email list data securely, safely, and -- best of all [...]

By |2018-04-04T15:33:51+00:00November 28th, 2017|UnsubCentral, List Scrubbing, Opt-Out Management|Comments Off on Automate your list management with UnsubCentral’s Marketo API integration

[Guest Post] Email Deliverability: Maintaining a High-Quality List

This guest post originally appeared on Madrivo. Madrivo is a premier affiliate network that connects brand name advertisers with high-quality publishers in order to engage with consumers across multiple media channels. Increase your email deliverability by staying up-to-date on emerging industry advances. There are multiple factors that contribute to good email delivery, and one of them [...]

By |2017-11-14T15:29:46+00:00November 14th, 2017|Email Programs, Email Best Practices|Comments Off on [Guest Post] Email Deliverability: Maintaining a High-Quality List

Preference Center Strategy: 5 Ways to Give Email Subscribers a Choice

Email marketers know one of the best ways to keep subscribers happy is to let them choose what emails they receive. That’s why marketers implement preference centers. Sometimes giving your email audience that choice can be the difference between an engaged subscriber and an opt-out. When it comes to preference centers, email marketers [...]

By |2019-04-08T17:04:44+00:00November 8th, 2017|Preference Centers, Email Best Practices|Comments Off on Preference Center Strategy: 5 Ways to Give Email Subscribers a Choice