Monthly Archives: September 2017

//September

Email Compliance in 2017: The State of CAN-SPAM

It’s been almost 14 years since the CAN-SPAM Act passed. A lot has changed in the email marketing world since then. ESPs have come and gone, the rise of engagement metrics have relegated most malicious email straight to junk, other countries have passed their own email regulations, and media queries have made marketing [...]

By | 2017-10-03T18:42:15+00:00 September 19th, 2017|Email Compliance|Comments Off on Email Compliance in 2017: The State of CAN-SPAM

How Intelligent Capture Widgets Lead to Smarter Email List Growth

If you’ve ever had an office job or even just watched a TV show about people who do, you’ve definitely heard the phrase, “Work smarter, not harder.” Maybe you’ve even heard it today. You probably work pretty hard on building your email list. After all, the email address is the first step to [...]

By | 2017-10-03T18:42:06+00:00 September 5th, 2017|List Growth|Comments Off on How Intelligent Capture Widgets Lead to Smarter Email List Growth