Monthly Archives: August 2015

//August

3 Consequences of Subpar Software for Email Suppression Lists

Email suppression lists. You’ve got them covered, right? You already know, for example, about the various reasons to “suppress” or exclude a contact from your next email campaign—including: Unqualified Status—Some leads simply don’t fit your marketing-qualified criteria. Current Customers—There’s no reason your current customers should be receiving promotional emails from affiliates. Geographic Factors—Some campaigns [...]

By |2017-07-12T00:36:53+00:00August 26th, 2015|Email Marketing, Opt-Out Management, Suppression Lists|Comments Off on 3 Consequences of Subpar Software for Email Suppression Lists

What Does CAN-SPAM Compliant Actually Mean?

You open your email and see 5 more ads asking if you'd like to meet THE cutest-50-and-up-singles in your area and you think, “Why do I keep getting these emails and how do I make them stop? Is there anyone I can talk to about this? Who can I get even with?” All vengeful feelings [...]

By |2018-04-04T15:17:52+00:00August 6th, 2015|Email Compliance|Comments Off on What Does CAN-SPAM Compliant Actually Mean?