Beyond Compliance
Benefits of Improved Data Quality
Once you have taken some additional steps to keep fake data out of your database, you will start to see improvements in many areas. First, your
About Madrivo
Madrivo is an integrated online media firm that has quickly gained recognition as a leader in email advertising, affiliate marketing and lead generation. Madrivo offers an unparalleled value
Automation has taken email to the next level and makes email marketing even more effective. No more one-off campaigns to a whole list in one send. Marketing automation:
Graduates have thrown their caps, classmates have signed each other’s yearbooks, final exams have been tossed in the trash. There’s no doubt about it, summer is in full swing! Still,
Other emails could include a follow-up to ensure people are happy with a service they’ve purchased, compilations of articles related to their browsing history, or even a birthday greeting. In
So you’ve been collecting email addresses. Your list is growing, and now you’re ready to launch email campaigns. But before you do, consider these three email tips to keep your audience
There are only so many ways to make statistics interesting. But it’s that time of year again; the ecommerce super bowl of sorts. Black Friday and Cyber Monday came and
Keep an eye out for our next post discussing the conversion puzzle. We’ll get sciency and talk about the psychology of conversion. We’re going on a journey of discovery to
Meanwhile, “opaque” churn often adds another 10 to 25 percent of deadwood—including folks who are missing your emails thanks to abandoned accounts, or seeing them go by without ever engaging.
Consider segmenting your emails. Here’s an article from Marketing Sherpa that outlines some legit claims in favor of segmentation.
We here at UnsubCentral can also help you with your list
