Monthly Archives: June 2018

//June

Guest Post: 3 Best Practices to A/B Testing Email Campaigns

Guest post by Madrivo. A/B testing your email campaigns can take the form of testing copywriting, images, call to action prompts and more. It is a powerful way to drive conversion rate optimization that can be used to justify decision making around enhancing marketing content for your email campaigns. It can be [...]

By | 2018-06-12T12:53:34+00:00 June 13th, 2018|Email Best Practices|Comments Off on Guest Post: 3 Best Practices to A/B Testing Email Campaigns

Guest Post: Easily Prevent Fake Data with Web Form Security

This guest post is brought to you by xVerify. The phrase "what you don't know, don't hurt" does not apply in the digital marketing world. Fake data has been a consistent problem for online marketers. On average, 15-18% of new website registrations are either fictitious or inaccurate. So, why have you not [...]

By | 2018-06-07T18:17:41+00:00 June 5th, 2018|Email Marketing|Comments Off on Guest Post: Easily Prevent Fake Data with Web Form Security