Founded in 2003, UnsubCentral was the first company to offer email suppression and campaign performance management solutions for advertisers, agencies and affiliate networks. Our solutions help companies comply with the CAN-SPAM Act and data privacy requirements by allowing them to securely manage opt-out lists across all of their email programs, vendors, and partners.Our mission is simple: to give our clients the tools they need to conduct email marketing with confidence.
Our tenured team is knowledgeable in email and affiliate marketing. We have experts in performance marketing, SaaS and operations with backgrounds working for Google, Dell and HP amongst many other companies. For over 10 years we have provided advertisers, agencies and affiliate networks with the tools they need to successfully manage unsubscribe and customer records across channels. Our easy-to-use, intuitive system makes it easy for our clients to be completely compliant with CAN SPAM laws, while also employing best practices for partner marketing via email.
UnsubCentral also has a sister company, PostUp, that is an award-winning email, mobile and social marketing platform designed to help brands better communicate with their customers. Chosen by leading global companies, the PostUp platform empowers brands with the tools they need to intuitively create, manage and automate complex customer lifecycle communications that drive greater engagement and increased revenue. Together, UnsubCentral and PostUp, provide all the tools brands need for their entire email ecosystem.
In January of 2014, UnsubCentral and PostUp were acquired by Transition Capital Partners, a Dallas-based private equity firm. The partnership with TCP has provided additional resources for UnsubCentral which has allowed us to improve current functionality, launch new features and in Q3 of this year – roll out a brand new UnsubCentral! You can read more about the sale on our blog and on the TCP site.